DIAGEO --Ethical Issues Business Essay Example | Topics and Well Written Essays - 1500 words

DIAGEO --Ethical Issues Business - Essay Example Diageo was the first global drinks company to sign up the nine principles of the United Nations Global Compact for dedicated efforts in social and environmental responsibility. Diageo has its own codes and policies, which are reviewed after certain gaps, and go beyond local and national governing laws. The company is fully dedicated and focused on the interests of all its stakeholders whether consumers, employees, or shareholders. Major ethical issue with Diageo is that it sells alcoholic drinks, which are not positively accepted in society norms as a healthy sign. Responsible drinking is a big ethical issue and challenge for the company to market its product and advertise drinking to inculcate the feeling among consumer to drink responsibly. Employee Volunteer Activities Diageo’s employees are its brand ambassadors. Their volunteer activities come and are covered under the company’s Employee Alcohol policy. Employees are expected to comply with company’s programs and policies. They have a responsibility to behave and assist line managers, complying with applicable laws, regulations and Diageo code of business conduct. They are supposed to comprehend all these and relevant policies of employment. Employees are given training to understand the governing laws. They are supposed to ask for guidance on any matter they think will pose risk to the code, law or regulation.