Dyson Crafting a Deployment Strategy Essay Example | Topics and Well Written Essays - 1000 words

Dyson Crafting a Deployment Strategy - Essay Example Education, knowledge, culture, supporting high tech start-ups and financing high tech start ups were his proposals. He laid emphasis on exploiting knowledge, challenging the government to consider investing in university or industry research, where there are possibilities of making specializations and excellence in certain fields. There is a general acceptance among leaders in public and private sectors that UK has a strong scientific base, which lays a good foundation for making innovation a reality. Support should continue to be given to local institutions of learning and research with emphasis on those which utilize innovative approaches to provide sustainable solutions to the problems or needs of people in the country or globally. Research and development is nowadays a common feature of any institution which needs to grow and remain relevant to the demands and needs of relevant consumers. It is especially essential that R & D be not a totally separate department where innovation exists, whereas the other areas in an organization remain stagnant. R & D should be incorporated into the general structure of the company and everybody should view it as part of the means to achieve an organization’s purposes. This paper aims to obtain experiences from clients who use Dyson products in their homes and offices. Specifically, clients will be asked to explain why they prefer Dyson products or generally how the products differ from others they have used before. To get the right and helpful answers from the clients, it’s critical to design the questions in such a way that they are not confusing to the customers, and that they are convenient and comfortable for the clients to give comprehensive and correct answers or responses. The questions should be straight to the point or direct. Methodology This study employs a cross sectional strategy whereby information will be collected from clients of the company once, without any follow up except for clarification . Questionnaires will be used to collect information and they will be self administered unless there is request for questions to be read. This data will be analyzed quantitatively to obtain measures of central tendency and variation, and a final report will be written to inform the company on what customers expect from them. There shall be feedback where the information obtained from clients will be presented before senior management of the company so that any clarifications can be made to enable the company make informed decisions regarding the design and manufacture of their products (Dyson, 2012). Obtaining of information from clients or customers is very critical for any organization, because it helps the organization to be able to know the feelings or attitudes of the customers and potential clients regarding their products or what they sell. This specifically helps companies in coming up with decisions which can greatly help the company to move forward. Basically, asking for c ustomer response helps in efficient decision making, and many companies capitalize on this when making critical decisions regarding the running of the companies. These responses may be collected using questionnaires or interviews, both physical and telephone interviews, where customers are